Planning Ahead with a Social Media Calendar

Make this critical element of your business a successful tool (instead of a make-work project) with this one-hour class.

This session will provide clear direction and insight into:

-Integrating social media into your day-to-day marketing for consistency

-Ensuring your social media presence supports your objectives on an ongoing basis

-Limiting risk and optimizing workflow so that your social media efforts reflect the scale of your business

Review simple templates for strategy, workflow, and developing content development to deliver an impactful social media presence efficiently. We will also talk about some specific tips and tricks on social media platforms that can help enhance the impact and reach of Indigenous content.

This class is produced in collaboration with Jane Tattersall. Jane worked at record labels including BMG Music, Sony Music and EMI/Capitol Records before joining Myspace Canada as their Director of Marketing. Jane has supported digital marketing strategies for multiple social justice and Indigenous projects, including Dogwood BC's environmental campaigning, Shelley Niro’s film Café Daughter, RAVEN Trust's webinar series on Indigenous justice, the award-winning documentary The New Corporation and for the organization Visualizing Palenstine.